Why Prime Path Exists

Built by agents, for clients and agents.

An independent, Medicare-focused agency founded in 2026 by Audo Moreno and Katina Moreno, rooted in the Inland Empire and growing nationally.

Our Story

How Prime Path started

Two careers, two sides of the industry. Audo Moreno started as an independent agent at 18. Katina Moreno spent more than 30 years leading health plan sales teams.

We chose Medicare because it carries a real responsibility. Seniors have already earned their coverage. Our job is to help them get the most from it.

Built on service, powered by systems, driven by people.

In 2026 we founded Prime Path to build the agency we wanted to work in. Our agents don't work for us. We work for them.

We started with three licensed agents. Today we have more than 100 licensed agents, and we're expanding nationally.

Leadership

Meet the founders

Audo Moreno, Co-Founder and Principal

Audo Moreno

Co-Founder & Principal

An independent agent since 18 and the builder behind Prime Path's in-house systems.

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Audo built a book of hundreds of enrollments, first county to county across Southern California, then by phone across state lines. Today Audo works directly with agents to help them grow the same way.

Audo brings a young, builder's mindset to the agency, creating the systems every agent needs, including tools we haven't found at other FMOs.

Raised in Highland, in the Inland Empire. A lifelong athlete.

Katina Moreno, Co-Founder and Principal

Katina Moreno

Co-Founder & Principal

More than 30 years in the industry, leading health plan sales teams.

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Katina led captive sales teams at multiple health plan organizations. The agents she led built strong production and lasting careers.

At Prime Path, Katina leads operations, agent support, contracting, and business development.

Raised in the Inland Empire.

JAR Insurance Services In Partnership With
Our Partners

Partnered with JAR Insurance Services

JAR Insurance Services supports Prime Path with administrative services and the health plan contracts our agents enroll under.

ContractingHealth plan contracts and appointments
SupportCredentialing and processing
TrainingCarrier and product training
LeadershipLong-standing carrier relationships
What We Stand For

Our mission and values

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Clarity Over Complexity

Medicare in plain language. You know exactly what you're choosing.

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Independence

Not tied to one carrier. Recommendations that fit you.

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People First, Always

For clients and agents alike. Support doesn't stop after the sale.

Get In Touch

Want to hear more about our story — or start your own?

Book a plan review, or reach out if you're curious about joining the Prime Path team.